Gain Dish Soap OOH

For a dish soap brand, it was funny when Gain came to us looking for a little help…cleaning up.

Their most recent in-store POP wasn’t doing the job getting more bottles of Gain in more shoppers’ carts, so they asked us to come up with a disruptive design for their shelf talkers. I worked with an art director to concept options and provided copy for each of the different and unique designs the client loved.