Senior Copywriter + Storyteller

Crocs | Peeps Classic Clogs

In perhaps our sweetest collaboration ever, we teamed up with the iconic PEEPS® candy to deliver three eye-catching Classic Clogs adorned with oversized Jibbitz charms reminiscent of the puffy, sugar-coated Easter treats you know and love. We first teased the shoe with three nondescript Instagram posts, then revealed the partnership with a few fun videos to get fans excited before releasing them through email and on Crocs.com. Fans couldn’t wait to fill their baskets with these one-of-a-kind shoes.

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